Planning: Outline of narrative

OUTLINE OF NARRATIVE

______________________________________________________________________________

THE TASK

Our group printed the lyrics of our song choice on A3 paper, and annotated what we think the meanings, connotations and themes are within the words. We did this to get a firm grasp on what the song is really about, in order for our ideas to develop either around those meanings or in isolation of them. 

The themes we came across included wealth, success and loyalty. These are also the morals encouraged by the artist, for example, "Now I'm here need a 'Fari" (Ferrari). This shows off his access to the lavish lifestyle due to earning money through working hard. It's talked about in a positive tone which suggests it is being put across as a moral. 

Because our music video will be mostly performance-based, we have chosen to genuinely visualise what the lyrics mean as it makes sense for the artist to be in the scenario of what he's singing about. 

______________________________________________________________________________

APPLYING OUR IDEAS TO THEORY

• ·      Goodwin

We will be using star image as the narrative revolves around the artists’ life in the music industry.

An intertextual reference is made to his life with the promotion of the digi-pack within the video.

Genre characteristics are not being precisely followed, though the setting of a recording studio may apply.

• ·       Dyer

Most of the video will be performance-based. Some concept shots at the beginning during the meeting scene

• ·       Mulvey’s ‘Male Gave’

Our genre is known to sexualise women, however out video challenges this trait as there is no focus on women, nor sexual themes.

• ·       Adorno

The artist is alluding to the ruling-class through encouraging morals of success and wealth.

_____________________________________________________________________________________

OUTLINE OF NARRATIVE

The video will begin with abstract shots outside the office, then followed by the extra characters in the office whilst we hear the start of the instrumental to 'Oh Well.' As the video idea consists of one main scenario (with different locations), it is more of a concept song as it doesn't naturally relate to the lyrics. The visuals of the artist will begin as soon as the lyrics come in as part of his performance. It will have a semi-narrative; showing a young artist and his everyday life in the music industry which includes meetings for his next album cover (which will be shown in an office with his fellow colleagues), briefly recording music with a producer; shooting a music video within back up dancers etc. And, even photo shoots for top magazines. An example of when a narrative visuals will be shown is when the idea of inputting the narrative concept idea will come in where he say lines such as "no shades of grey here my outfit is jet black." It is essential that during this lyric we go with what the artist is saying therefore through editing we will have the characters appear to change clothes instantly from a smart attire to a more retro urban one. We decided the idea of these visuals would be a much better option for the audio rather than a typical of the artist partying or going to a club which is why we plan to show the artist as a hardworking individual to have a positive impact on the youth viewing this music video. Because it will be more concept based, there wouldn't be much of a story or a message behind the music video, it will simply consist of his everyday life instead. The idea of concept visuals will be utilised when the chorus comes in where we will show urban areas of London to represent the genre.

_________________________________________________________________________

Conclusion: This planning has been successful in establishing our main ideas for the music video. We can now think about smaller details than fit into the bigger picture, such as a storyboard and characters in the storyboard. It's also useful to have the narrative outline in case we need to remind ourselves to stay on track when filming.